AEREN FOUNDATION’S Maharashtra Govt. Reg. No.: F-11724
SUBJECT : INTERNATIONAL BUSINESS
COURSE : Total Marks : 80
N.B. : 1) All questions carry equal marks.
2) All questions are compulsory.
Q1) What is the Nature of international Business? (10 Marks)
Q2) Define a business environments. Evaluate critically the role of political
environment in international business? (10 Marks)
Q3) Define International strategic management and explain its nature and features? (10 Marks)
Q4) Analyze the environmental factor which affect international marketing. (10 Marks)
Q5) What are trade barriers? Explain tariff and non tariff barriers. (10 Marks)
Q6) What do you mean by international marketing strategies? Explain in brief the
factors to be considered in formulating marketing strategies. (10 Marks)
Q7) What are the factors that influence the choice of suitable channel for export
Marketing? (10 Marks)
Q8) What are the major elements of marketing mix? Discuss the role of 4Ps in
marketing. (10 Marks)
AN ISO 9001 : 2000 CERTIFIED INTERNATIONAL B-SCHOOL
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